Last month I bought car insurance by phone from “Infinity”, and yesterday, I received in the mail this “thank you card” from the sales agent, I thought, it was very nice from him, I don’t even know him.
In the card he is saying “if you have any question please call us…” and also, he included this paragraph in his card: “and if you liked the service we gave you, please share my business cards with your friends and family” and included two of his business cards.
What would you say? Is it a Customer Service Action, or a Guerilla Marketing Tactic, or both?
I would appreciate your comments.
(Click on pics for bigger size)
sometimes customers' service is good but sometimes is annoying
ReplyDelete